Inflight Insights™Informative Insights, Powerful Partnership

Inflight Insights™ is the first in-house measurement solution offered by an OOH media owner to deliver visitation analytics during a campaign flight. More than just data, it’s a conversation starter. These early insights open the door for meaningful mid-campaign conversations with your CCO team, helping you uncover what's working and consider future adjustments that could contribute to improved outcomes. This is one of the ways you get more by partnering with us: by giving you the chance to learn about your campaign, adapt, and optimize while it still counts.

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Clear Channel Outdoor, Circana Alliance Delivers CPG Brands Greater Measurability, Insights & Performance for the OOH Ad Spend

Talk strategy while it counts

Inflight Insights is the first in-house measurement solution offered by an OOH media owner that delivers visitation analytics during the campaign, exclusively from CCO. Powered by our in-house RADAR Data Solutions platform, Inflight Insights gives advertisers a previously unavailable understanding—while the campaign is running—of when and where their audiences were exposed to OOH ads, how quickly they visited a location, how far they traveled, and more. With this early visibility, your CCO team takes a consultative approach to help you consider adjustments before the campaign ends and to evaluate plans for the future.

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Power your campaign insights

Inflight Insights is powered by CCO RADAR, our proprietary data platform that supports campaign planning and performance evaluation. Using aggregated and/or anonymized mobile location data, we map audience movement and behavior to your OOH exposure. This lets us identify what’s working and where there’s room to improve. With your CCO team by your side, you’ll have a 360-degree perspective on insights with the consultative guidance you need to consider campaign adjustments while it’s still active.

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The Inflight Insights advantage

Early Visibility

With Inflight Insights, see how your campaign is performing while it's still in market.

Employee referral program, target audience

Uncover New Customers

Learn which audience segments are responding and how quickly they’re engaging. Use this visibility to sharpen your strategy while it’s still active.

Optimization-Ready

Partner closely with your CCO team. We’ll guide you through the insights and possibly explore campaign adjustments that can boost performance. For digital campaigns, optimization is especially fast and flexible.

Part of Your Campaign

Connect with your CCO account executive to learn more about the feasibility of adding Inflight Insights to your campaign.

Advertise smarter in collaboration with CCO

Marketers no longer have to wait until the end of their OOH campaigns to gain insights and see what's worked. CCO is the only OOH company that can offer the type of insights you get from digital media. Whether you're in QSR, retail, grocery, or fitness, you’ll get a clear read on campaign impact when it matters most. Your CCO team will work with you to interpret the findings and make strategic campaign recommendations that will make a difference moving forward. Get started with us by filling out the form below.

Get started with Inflight Insights

CCO is the only OOH media company that offers a solution like Inflight Insights, giving you access to insights while your campaign is still running. Fill out a form to have someone walk through Inflight Insights with you. We're ready to help you drive smarter OOH results.

Connect with your audience. Drive measurable results. Get more with Clear Channel Outdoor.

Clear Channel Outdoor RADAR®, RADARView®, RADARProof®, RADARConnect®, and RADARSync®, are registered trademarks of Clear Channel IP, LLC.

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