Experiential Activations
Drive brand awareness and intent with experiential advertising at airports. Clear Channel Outdoor (CCO) allows advertisers to combine branding with engagement and gives potential customers something to encounter and interact with.
Rutgers University unveiled an iconic statue and digital campaign at Newark Liberty International (EWR) while its dance team and mascot Scarlet Knight greeted travelers in true school spirit form.
Engage with captive decision makers
Airport experiential activations allow advertisers to combine branding with engagement to give potential customers something to encounter and interact with, rather than just see. This immersive form of marketing allows brands to engage with customers in a unique and memorable way. These experiences can have a lasting impact on consumers, providing them with a deeper connection to the brand.
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