Baton RougeMetropolitan Airport (BTR)
BTR is ranked the 2nd Largest Airport in Louisiana. Welcoming more than 762K annual travelers, BTR is the gateway to Baton Rouge, the Louisiana State Capitol, home to the tallest capitol building in the U.S. Clear Channel Outdoor (CCO) provides a variety of advertising opportunities for marketers to reach a highly-educated group of diverse travelers.
Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Baton Rouge Metropolitan Airport, Scarborough Baton Rouge, LA, Release 1, 2022; House.Louisiana.gov
Airport/Demo info
With numerous media options, and an environment primed for engagement, BTR offers incredible opportunities for marketers to deliver global, national, or local brand messages to a desirable and geographically diverse audience. Reach more than 762K annual travelers with an average income of $142K per year, with 69% ranging in age from 24–54. What’s more, BTR’s frequent flyers over- index more than twice the average as recipients of higher education. And since they average five round trips per year, your message will reach them coming and going. Learn more about our BTR offerings by downloading our Market Profile.
Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Baton Rouge Metropolitan Airport; Scarborough Baton Rouge, 2022
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Our local teams of sales representatives, marketers, and creatives are ready to help with market research, competitive analysis, design, ideation, and campaign planning. Just complete the form to contact us.
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Travelers
BTR airport serves over 762K travelers annually, delivering nearly 2.1MM annual impressions. The main industries attracting visitors to this market and employing local residents include agribusiness, audio engineering, education, energy, government, manufacturing, software development, and digital media.
Flights
This metropolitan airport connects to over 4 non-stop destinations across 3 airlines, with American Airlines being the main carrier. As airport traffic soars, dwell time increases. Advertisers can leverage that expanded waiting time to engage travelers arriving and departing the Baton Rouge area, home to one of the country’s largest deep-water ports, and where The Exxon Mobil refinery, one of the nation’s largest, is located.
Media
CCO offers a myriad of advertising opportunities at BTR airport for brands to reach their target audience via our digital networks and our printed displays that guarantee 100% share of voice.
Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Baton Rouge Metropolitan Airport, Scarborough Baton Rouge, LA, Release 1, 2022; CityTownInfo.com
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Clear Channel OutdoorBaton Rouge Metropolitan Airport
Jon Abeln
VP, Development, Airports Division
Kyle Huddle
VP, Sales/Sales Manager, Airports Division
How can we help you?
Our local teams of sales representatives, creatives and marketers are ready to help with market research, competitive analysis, ideation, and campaign planning. Just complete the form to contact us.