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Piedmont Triad Int’l.Airport (GSO)

GSO was ranked #5 Best Small Airport in the U.S. Greeting more than 1.6MM annual travelers, GSO is a gateway to the city of Greensboro, known as the Furniture Capital of the World. Clear Channel Outdoor (CCO) provides a variety of innovative advertising opportunities at GSO for marketers to reach a desirable group of business travelers and vacationers.

Learn more by downloading the GSO Market Profile below.

^{Source: Piedmont Triad International Airport, 2022; Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Nielsen Scarborough, 2021; visitgreensboronc.com}

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Travelers

GSO airport serves over 1.7MM travelers annually, delivering nearly 4.9MM annual impressions. The main industries attracting business flyers and tourist to the market include aviation and aerospace as well as biotechnology, distribution, and logistics.

Flights

This international airport connects to over five nonstop destinations across more than four airlines, with United being the main carrier. As airport traffic soars, dwell time increases. Marketers can leverage that longer exposure time to connect with travelers in a premium advertising environment.

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Media

At GSO, we offer myriad effective advertising opportunities for brands to reach their target audience via our digital networks and our printed billboards that guarantee 100% share of voice. Additionally, our state-of-the-art media provide creative options, enabling marketers to tell compelling brand story that are timely, relevant, and memorable.

^{Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Piedmont Triad Partnership; Nielsen Scarborough, 2022}

Airport/Demo info

With a variety of media options and an immersive environment primed for engagement, GSO offers effective advertising opportunities for marketers to deliver global, national, or local brand messages to a very desirable and geographically diverse audience. Reach more than 1.7MM annual travelers with an average income of $115K per year, and 56% ranging in age from 25 to 54. What’s more, GSO frequent flyers over-index by more than twice the average as recipients of higher education, and in holding roles as consequential decision-makers for various businesses. And since they average six round trips per year, advertising at GSO presents an impactful way to reach travelers as they journey to and from their destinations.

^{Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Piedmont Triad Partnership; Nielsen Scarborough, 2022}

Clear Channel OutdoorPiedmont Triad International Airport

From helping customers grow their businesses to addressing issues and causes that matter most to our local communities, we put the needs of our partners at the center of everything we do. Meet some of the people who make that possible at Piedmont Triad International Airport.

Jon Abeln

VP, Development, Airports Division

Kyle Huddle

VP, Sales/Sales Manager, Airports Division

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Our local teams of sales representatives, creatives, and marketers are ready to help with market research, competitive analysis, ideation, and campaign planning. Just complete the form to contact us.

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