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Roanoke-BlacksburgRegional Airport (ROA)

Target domestic travelers throughout their journey in Roanoke-Blacksburg Regional Airport with airport advertising capabilities designed to entertain and engage. Clear Channel Outdoor (CCO) provides marketers the opportunity to reach business flyers and vacationers alike in a prestigious environment.

Source: Roanoke-Blacksburg Regional Airport

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Airport/Demo info

Roanoke-Blacksburg Regional Airport welcomes frequent flyers, with travelers taking an average of five round trips per year. Fifty-two percent of frequent flyers are between 25 and 54 years old with an average household income of $129K. Additionally, ROA indexes above 160 for college graduates making it an impactful avenue to reach business flyers and consumers alike. Learn more about our ROA offerings by downloading our Market Profile.

Source:  Roanoke-Blacksburg Regional Airport, Airports Council International 2025, Scarborough Roanoke, VA 2026 Release 1

ROA Airport

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Travelers

Roanoke-Blacksburg Regional Airport serves over 839K passengers annually and delivers nearly 2.35MM annual impressions, directly appealing to business flyers in industries like manufacturing, automotive suppliers, healthcare, and insurance. Reach your target audience with innovative media designed to provide the highest-quality depiction of your brand message.

Flights

Flights

This regional airport connects to over eight nonstop destinations across more than four airlines, with American Airlines carrying 37% of total traffic. Leverage extensive dwell time with advertising capabilities that engage and entertain air travelers.

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Media

From Large Format Digitals to Hanging Banners, CCO‘s vast array of unskippable media options at ROA airport allow brands to reach their target audience with airport advertising capabilities that guarantee 100% share of voice.

Source: Roanoke-Blacksburg Regional Airport, Airports Council International Report 2025, ForwardKeys

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CCO’s vast roadside coverage gets your brand beyond airports and alongside major roadways, following your target audience to and from their destinations nationwide. Our network of nearly 60K roadside billboard displays in 29 markets reaches over 122MM people on U.S. roadways each month, and our diverse inventory of printed and digital displays captures audience attention with big, bold messaging, giving your brand the spotlight. Learn more about our nationwide footprint by clicking the button below.
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Clear Channel Outdoor Roanoke-Blacksburg local office

Clear Channel OutdoorRoanoke-Blacksburg Regional Airport

From helping customers grow their businesses to addressing issues and causes that matter most to our local communities, we put the needs of our partners at the center of everything we do. Meet some of the people who make that possible at Roanoke-Blacksburg Regional Airport.
John Moyer, SVP, Development, Airports Division

John Moyer

SVP, Development, Airports Division

Kyle Huddle, VP, Sales/Sales Manager, Airports Division

Kyle Huddle

VP, Sales/Sales Manager, Airports Division

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How can we help you?

Our local teams of sales representatives, creatives, and marketers are ready to help with market research, competitive analysis, ideation, and campaign planning. Just complete the form to contact us.

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