PSC is the largest airport in Southeast Washington and Northeast Oregon. Greeting over 782K annual travelers, PSC is one of the nation’s 15 regional airports, poised to add air service in the coming years due to a rapidly growing population. Clear Channel Outdoor (CCO) offers a variety of effective advertising solutions for marketers to reach a desirable audience of business travelers and vacationers.
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Source: Tri-Cities Airport, 2022; Airports Council International, 2022; Scarborough Yakima/Pasco/Richard/Kennewick, WA, 2021; tri-cityherald.com, 2023
PSC airport serves more than 782K passengers annually and delivers nearly 2.2MM annual impressions. The main industries drawing decision-makers and vacationers to the market include agriculture, healthcare, retail, research and development, manufacturing, and technology.
This airport connects to over 10 nonstop destinations across more than five airlines, with United being the main carrier. As airport traffic soars, dwell time increases. Marketers can leverage that longer exposure time to connect with travelers in a premium advertising environment.
CCO provides myriad innovative advertising solutions at PSC airport for brands to reach their target audience via our digital networks and our printed billboards that guarantee 100% share of voice. Additionally, our state-of-the-art media provide unlimited creative options, enabling marketers to tell compelling brand stories that are timely, relevant, and memorable.
Source: Tri-Cities Airport, 2022; Airports Council International, 2022; Scarborough Yakima/Pasco/Richard/Kennewick, WA, 2021; Forbes, Oct. 2022
With a variety of media options and an immersive environment primed for engagement, PSC offers effective advertising solutions for marketers to deliver global, national, or local brand messages to a desirable audience. Reach more than 782K annual travelers with 66% of them ranging in age from 25 to 54. What’s more, PSC frequent flyers over-index by more than two times the average as recipients of higher education. And since they average five round trips per year, advertising at PSC offers an impactful way to engage travelers as they journey to and from their destinations.
Source: Tri-Cities Airport, 2022; Airports Council International, 2022; Scarborough Yakima/Pasco/Richard/Kennewick, WA, 2021
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VP, Development, Airports Division
VP, Sales/Sales Manager, Airports Division
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