Claudia Chang
Vice President of Product Operations & Strategy
Claudia Chang is vice president of product operations and strategy at Clear Channel Outdoor (CCO), where she leads the go-to-market strategy and execution of data-driven advertising solutions and products. She oversees operations for CCO RADAR, helping brands plan, amplify and measure out-of-home (OOH) campaign impact. With more than a decade in ad tech, Claudia has advanced product innovation in OOH while driving client growth. Prior to joining CCO, she was a solutions engineer at Cuebiq.
Explore posts by Claudia Chang
What Is RADARConnect? How Mobile Retargeting Extends Your Billboard Campaign
Mobile retargeting builds on your billboard campaign by delivering follow-up mobile and digital ads to the same audiences. This keeps your message present across the customer journey and helps drive measurable action.
4 min
How Location Data Powers Modern OOH
Location intelligence fuels Clear Channel Outdoor’s RADAR suite of data-driven solutions, driving privacy conscious, omnichannel campaigns in today’s cookieless world.
3 min
White Paper Preview: Should You Run More YouTube Ads or Buy Billboards in Your Markets?
Marketers must rebalance their media investments to embrace a more integrated and effective media mix. A white paper proves that in this new era of marketing, OOH is not just a tactical consideration, it’s a strategic imperative.