Hartsfield-Jackson AtlantaInt'l. Airport (ATL)
ATL is ranked the #1 Busiest Airport in the World, a designation it has enjoyed 24 times, all in consecutive years with the exception of two. Serving more than 104MM annual travelers, ATL enjoys its status as the world’s most popular global hub, but it has more to boast about than the number of travelers moving through its doors. The Air Transport Research Society named ATL the World’s Most Efficient Airport 19 times, declaring that “no place gets people on planes better than ATL.” Those impressive stats and designations spell valuable opportunities for advertisers. Clear Channel Outdoor (CCO) provides a variety of innovative advertising solutions to help marketers reach an audience of upscale, global travelers.
Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; atrsworld.org
Airport/Demo info
With numerous advertising opportunities and an immersive environment primed for engagement, ATL offers effective solutions for marketers to deliver global, national, and local brand messages to a desirable and geographically diverse audience. Reach more than 104MM annual travelers earning an average income of $118K per year, with 66% ranging in age from 25-54. What’s more, ATL’s frequent flyers over index as recipients of higher education and in holding positions as consequential decision-makers for various businesses. And since they average five round trips per year, advertising at ATL provides an impactful way to reach a global traveling audience as they journey to and from their destinations. Learn more about our ATL offerings by downloading our Market Profile.
Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Hartfield-Jackson Atlanta International, 2022; Nielsen Scarborough, 2022; Saportareport.com, 2021; Time Magazine, 2018
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Our local teams of sales representatives, marketers, and creatives are ready to help with market research, competitive analysis, design, ideation, and campaign planning. Just complete the form to contact us.
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Travelers
ATL airport serves over 104MM passengers per year, delivering nearly 292.9MM annual impressions. The main industries attracting a global audience to this region include bioscience, entertainment, healthcare, higher education, supply chain management, and technology. In addition, ATL draws travelers conducting business with the 35 Fortune 500 companies headquartered in Georgia, and entertainment talent arriving to shoot a film or TV program in Atlanta, recognized as “the Hollywood of the South.”
Flights
This international airport connects to more than 220 nonstop destinations across over 20 airlines, with Delta serving as the main carrier. As airport traffic soars, dwell time increases. Marketers can leverage that longer exposure time to connect with a global audience of travelers in a premium advertising environment.
Media
CCO offers advertisers myriad innovative advertising solutions at ATL airport for brands to reach their target audience via our digital networks and our printed billboards that guarantee 100% share of voice. Additionally, our state-of-the-art media provide unlimited creative options, enabling marketers to tell compelling brand stories at scale, that are timely, relevant, and memorable.
Source: Airports Council International Preliminary Report, 2023; ForwardKeys Nexus; Atlanta Convention & Visitor’s Bureau, 2022; Hartsfield-Jackson Atlanta International Airport, 2022; Businessinsider.com, 2019
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Source: Clear Channel Outdoor approximate unit count as of 6/30/2022; Geopath OOH Ratings, 2022; Scarborough Atlanta DMA Release 1, 2022
Clear Channel Outdoor Hartsfield-Jackson Atlanta International Airport
John Moyer
SVP, Development, Airports Division
Jon Sayer
SVP, National Sales, Airports Division
How can we help you?
Our local teams of sales representatives, creatives, and marketers are ready to help with market research, competitive analysis, ideation, and campaign planning. Just complete the form to contact us.