With myriad media options and an immersive environment primed for engagement, JFK offers effective advertising opportunities for marketers to deliver global, national, and local brand messages to a desirable and geographically diverse audience. Reaching over 55.3MM annual travelers with an average income of $116K per year, with 64% ranging in age from 25-54. What’s more, JFK’s frequent flyers over-index as recipients of higher education and in holding positions as consequential decision-makers for various businesses. And since they average four round trips per year, advertising at JFK provides an impactful way to reach a desirable audience of travelers as they journey to and from their destinations.
Source: Airports Council International, 2022; J.D. Power; John F. Kennedy International, 2022; Nielsen Scarborough, OAG, 2022; telligentmarketing.com
SVP, Development, Airports Division
SVP, National Sales, Airports Division
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