Palm Beach Int'l.Airport (PBI)
PBI is ranked #3 Best Airport in the U.S. by Travel + Leisure. Greeting nearly 8.4MM travelers a year, PBI is a gateway to Florida’s famous “The Palm Beaches,” known as the place where America’s First Resort Destination was built. Clear Channel Outdoor (CCO) provides a variety of effective advertising solutions for marketers to reach an upscale, multinational group of business and leisure travelers.
Source: Travel and Leisure 2024, Airports Council International, 2024; Thepalmbeaches.com, Scarborough West Palm Beach, FL 2024 release 1
Airport/Demo info
With a variety of media options and an environment primed for engagement, PBI offers incredible advertising opportunities for marketers to deliver global, national, or local brand messages to a desirable and geographically diverse audience. Reach more than 8.4MM annual travelers with an average income of $125K per year, and 46% ranging in age from 25 to 54. What’s more, PBI frequent flyers over-index as recipients of higher education, and in holding roles as consequential decision-makers for various businesses. And since they average five round trips per year, advertising at PBI is an impactful way to connect with an audience of travelers as they journey to and from their destinations. Learn more about our PBI offerings by downloading our Market Profile.
Source: Palm Beach International Airport; ForwardKeys Nexus; Nielsen Scarborough, 2022
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Our local teams of sales representatives, marketers, and creatives are ready to help with market research, competitive analysis, design, ideation, and campaign planning. Just complete the form to contact us.
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Travelers
PBI airport welcomes over 8.4MM passengers annually, delivering nearly 23.5MM annual impressions. The main industries drawing business decision-makers and vacationers to the market include agribusiness, aviation and aerospace, clean tech, distribution and logistics, financial services, healthcare, and international commerce.
Flights
This international airport provides 40+ nonstop destinations across 15+ airlines, with JetBlue being the main carrier. With airport traffic soaring, dwell time increases. Marketers can leverage that longer exposure time to engage travelers in a premium advertising environment.
Media
CCO offers myriad innovative advertising opportunities at PBI airport for brands to reach their target audience via our digital networks and printed billboards that guarantee 100% share of voice. Additionally, our state-of-the-art media provide unlimited creative options for marketers to tell compelling brand stories that are timely, relevant, and memorable.
Source: J.D. Power, Airports Council International, 2024; J.D. Power, Nielsen Scarborough, 2024; Business Development Board of Palm Beach County, 2022; Palm Beach International Airport, 2024
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Source: Clear Channel Outdoor approximate unit count as of 6/30/2022; U.S. Census Estimates 2022; Scarborough Release 1, 2022; Geopath OOH Ratings, 2022
Clear Channel Outdoor Palm Beach International Airport
Jon Abeln
VP, Development, Airports Division
Kyle Huddle
VP, Sales/Sales Manager, Airports Division
How can we help you?
Our local teams of sales representatives, creatives, and marketers are ready to help with market research, competitive analysis, ideation, and campaign planning. Just complete the form to contact us.