Kenetta Bailey
Senior Vice President of Marketing
Kenetta Bailey is senior vice president of marketing for Clear Channel Outdoor Americas (CCOA), where she leads digital and social strategy, develops insights-driven sales initiatives and enhances brand storytelling. She played a key role in refreshing the company’s Mission, Vision, and Values. Kenetta joined CCOA in 2019 after senior marketing roles at Sony Music, NBC Universal’s Telemundo, AMC Networks, TV One/Comcast, GroupM and CBS Radio. A Northwestern MBA graduate, she began her career at Kraft Foods and PepsiCo, and later founded her own agency. Kenetta also serves on the national board of the Alliance for Women in Media.
Explore posts by Kenetta Bailey
OOH Spring Campaigns: Creative Strategies to Make Your Brand Blossom in 2026
Spring brings a renewed mindset for consumers, focused on fresh starts, special moments, and new purchases. Brands can capture this energy with billboard campaigns that inspire action during the season.
2 min
Winning Over Back-to-School Consumers with OOH Smarts
As consumers seek value and convenience during the 2025 back-to-school season, OOH advertising will help brands connect with their target audiences. By capturing the attention of consumers, driving actionable responses, and offering flexible, targeted messaging, OOH will help ensure brands remain top-of-mind during this pivotal shopping period.
4 min
From Street to Feed: Why Out-of-Home Advertising is So Instagrammable
Out-of-Home ads turn streets into social feeds, with brands, celebrities and public figures alike using billboards as Instagram-worthy moments that drive buzz offline and online.
4 min
How Social Media and OOH Work Together to Amplify Your Brand
Out-of-Home, paired with social media, boosts consumer engagement and fuels shareable moments that extend campaign impact.
4 min
Printed vs. Digital Billboards: How to Choose the Right Format for Your Campaign
We unpack the differences between printed and digital billboards, exploring creative strengths, how each format supports campaign goals, and how combining both can boost flexibility, reach, and results.
5 min
What Is Out-of-Home Advertising? A Complete Guide for Marketers
Discover how out-of-home advertising works, its formats, and why it should be part of your marketing strategy.