Why Hartsfield-Jackson Is a Powerhouse for Airport Advertising

The World's Busiest Airport

Hartsfield-Jackson Atlanta International Airport (ATL) redefines what an airport can be: a powerful intersection of global travel, cultural influence and brand visibility. Through Clear Channel Outdoor’s Airports Division (CCO), brands gain access to the airport’s one-of-a-kind scale and setting. Recognized as the busiest airport in the world and a megahub for Delta Airlines, ATL was the first airport ever to serve over 100 million passengers in a single year, a milestone it continues to surpass, now welcoming 108 million+ annually.

More than a travel hub, ATL is Georgia’s economic powerhouse, generating $66 billion in annual impact and supporting over 63,000 on-site jobs – the largest employer in the state. Now celebrating its 100th year, ATL marks a century of moving people forward and offering brands unprecedented access to a high-value, on-the-go audience.

A Gateway Engineered for Reach

With 160+ domestic and 80+ international destinations, ATL is one of the most connected airports in the world, and a uniquely effective platform for advertisers. CCO’s media network at the airport reaches travelers from across cultures, industries and demographics. This accessibility gives advertisers the ability to reach a diverse audience across cultures, industries, and demographics. To meet growing demand and future-proof the travel experience, ATL launched a multi-billion-dollar transformation of its terminals, concourses, runways, and infrastructure. The modernization not only enhances the traveler experience – it creates a more dynamic canvas for advertisers to engage, influence, and stand out.

Where Brand Messages Move with the Traveler

ATL’s extended dwell times, premium environment and CCO’s unskippable media display formats create an ideal setting for impactful campaigns. From bold digital displays to immersive activations, the airport offers brands continuous visibility from arrival to departure.

Clear Channel’s Advertising Opportunities at ATL airport:

Top Brands Are Already On Board

Leading brands and Atlanta icons have already leveraged CCO’s media network at ATL to amplify their message, inspire action, and spark an emotional connection:

Immersion That Elevates the Journey

With CCO’s media upgrades, ATL continues to evolve as a vibrant, high-impact canvas for brand storytelling. Recent enhancements include high-resolution LED video walls and immersive experiences like a full wrap of the Plane Train, turning transportation into total brand takeover.

Meanwhile, ATL airport continues to attract entertainment giants, as studios and streaming platforms flood the airport with anticipated releases. With Atlanta cementing its status as the “Hollywood of the South,” the airport has become a strategic launchpad for entertainment brands looking to create buzz and capture attention.

ATL Airport Advertising Works

As the world’s busiest airport, ATL delivers scale, impact, and results:

ATL delivers a rare combination of scale, dwell time, and audience quality that few advertising environments can match. With long average wait times, minimal distractions and a steady flow of high-value travelers, the airport offers brands the opportunity to make a lasting impression.

As the exclusive advertising partner at ATL, CCO helps brands tap into this momentum with strategically placed media that reaches travelers when they’re most engaged. At ATL airport, your message doesn’t just show up, it moves with the traveler, becoming part of their journey from curb to gate.

^{Source: American Association of Airport Executives; Airports Council International, 2025; ATL.com}