Own the summerin Boston

Boston comes alive in the summer—and so should your brand. Reach high-intent, on-the-move audiences as the city fills with tourists, eventgoers, and locals making the most of the season. With Clear Channel Outdoor’s (CCO) impactful billboard placements across Downtown Boston, Fenway Park, and Back Bay, your message becomes part of the summer experience.

Summer is prime time for billboard advertising

There’s no better season to make your brand stand out. Summer draws more people to Greater Boston than any other time of year. From the Boston Pops Fireworks to Seaport’s block parties, the city’s event calendar keeps foot traffic high and attention focused outdoors. With increased activity in hotspots like the Rose Kennedy Greenway and the North End—and more dwell time thanks to dining patios, concerts, and festivals—billboard campaigns get seen, remembered, and acted on. Summer visitors are in the mood to explore and spend, making this the moment to reach them.

Let's talk summer in Boston

Get your brand in front of Boston’s busiest audiences. Contact us now to launch your summer billboard campaign.

Our Boston coverage brings results

With more than 600 billboard displays across Boston’s most traveled routes—including I-93, the Mass Pike, and Route 1—CCO delivers reach and relevance. Our exclusive formats in Fenway, Boston Common, and South Station give you access to some of the city’s most trafficked and talked-about spaces. We use real-time insights from CCO RADAR to align your campaign with the audiences you care about most, whether they’re heading to TD Garden, the Boston Convention Center, or Gillette Stadium. Our local team works with you, so your message hits when and where it matters.

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Summer events = can’t miss advertising moments

Boston’s summer schedule is packed—and your brand should be part of it. With major draws like Boston Calling, Harborfest, and Red Sox home games, the city’s energy is electric. CCO placements near key venues and transit hubs like South Station and major highway routes ensure your campaign meets audiences in motion. Geo-targeted messaging near event clusters creates powerful relevance, while dynamic digital displays let you refresh creative in real time for countdowns, promotions, and timely tie-ins.

Summer means endless creative possibilities!

From dynamic Digital to bold Print, explore how brands turn up the heat with high-impact summer visuals across Boston’s streetscapes.

Own the Commute with Summer Roadblocks

Summer travel is unpredictable—but your brand presence doesn’t have to be. Roadblocks give you full takeover of digital networks on major routes like I-93 and the Massachusetts Turnpike. Perfect for campaigns that need reach, frequency, and immediate recognition, roadblocks sync with peak commuting hours and summer traffic patterns. Whether promoting a seasonal sale or launching a limited-time offer, roadblocks drive home your message with scale and consistency.

Explore Roadblocks

Maximize your summer ROI with CCO

With CCO, launching a summer campaign in Boston is fast, flexible, and results-driven. Our team handles everything from creative development to strategic planning—getting your campaign live in days, not weeks. Post-campaign analytics help measure performance and optimize future buys. Whether you’re running a pop-up, seasonal promo, or national product push, we tailor packages that deliver impact and efficiency.

Discover More Summer Opportunities

Get started on your next Boston billboard campaign!

Ready to connect with Boston’s most valuable audiences? Fill out the form below and our expert sales team will be in touch.

Connect with your audience. Drive measurable results. Get more with Clear Channel Outdoor.

Clear Channel Outdoor RADAR®, RADARView®, RADARProof®, RADARConnect®, and RADARSync®, are registered trademarks of Clear Channel IP, LLC.

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