Lubbock Preston Smith Int‘l. Airport (LBB)
LBB is ranked the Top 10 Busiest Airport in the state of Texas. Welcoming nearly 999K annual travelers, LBB is the gateway to West Texas, and it’s only a short drive from the airport to the Central Business District. Clear Channel Outdoor (CCO) provides a variety of innovative advertising opportunities for marketers to reach a desirable audience of business travelers and vacationers.
Learn more by downloading the LBB Market Profile below.
Source: Airports Council International, 2022; Lubbock Preston Smith International Scarborough, Lubbock, TX, Spring, 2022
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Travelers
LBB airport serves nearly 999K passengers annually, delivering 2.8MM annual impressions. The main industries attracting business flyers and tourists include agribusiness, education, food processing, health services, information systems, technology, and manufacturing.
Flights
This international airport connects to more than eight nonstop destinations across more than three airlines, with American Airlines being the main carrier. As airport traffic soars, dwell time increases. Marketers can leverage longer exposure time in a premium advertising environment, to connect with travelers arriving and departing Lubbock, nicknamed “Hub City” because it’s the economic, educational, and healthcare hub of the region.
Media
CCO offers myriad innovative advertising solutions at LBB airport for brands to reach their target audience via our digital networks and our printed billboards that guarantee 100% share of voice. Additionally, our state-of-the-art media provide unlimited creative options, enabling marketers to tell brand stories that are timely, relevant, and memorable.
Source: Airports Council International, 2022; Lubbock Economic Development, 2022; Lubbock Preston Smith International Scarborough, Lubbock, TX, Spring, 2022; reesetechnologycenter.com
Airport/Demo info
With a variety of media options and an immersive environment primed for engagement, LBB provides innovative advertising solutions for marketers to deliver global, national, or local brand messages to a very desirable audience. Reach nearly 999K annual travelers with an impressive average income of $250K per year, and 60% ranging in age from 25 to 54. What’s more, LBB frequent flyers over-index by more than twice the average as recipients of higher education, and by nearly twice the average when it comes to holding roles as consequential decision-makers for various businesses. In addition, they average five round trips per year, making advertising at LBB an impactful way to connect with travelers as they journey to and from their destinations.
Source: Lubbock Preston Smith International Scarborough, Lubbock, TX, Spring, 2022
Clear Channel OutdoorLubbock Preston Smith International Airport
From helping customers grow their businesses to addressing issues and causes that matter most to our local communities, we put the needs of our partners at the center of everything we do. Meet some of the people who make that possible at Lubbock Preston Smith International Airport.
Jon Abeln
VP, Development, Airports Division
Kyle Huddle
VP, Sales/Sales Manager, Airports Division
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