San Francisco, the sixth-largest U.S. DMA, is the world’s leading technology hub and the top market for Fortune 500 companies. Use our billboards and airport advertising opportunities to connect with consumers where they walk, fly, and drive.
Clear Channel Outdoor (CCO) billboards reach 95% of adults 18+ weekly with 364MM impressions in San Francisco. We have more than 5K displays across five counties where 82% of residents live and work, making us an out-of-home (OOH) advertising leader, as well as the exclusive provider of Digital Urban Panels in the market.
We’re the dominant digital out-of-home (DOOH) provider with over 300 digital billboards across roadways and transit shelters reaching 92% of adults 18+ in the DMA weekly with 24.3MM impressions. As the exclusive provider of digital transit shelters and Digital Urban Panels, we help advertisers activate quickly and efficiently on roadside billboards, as well as in Bay Area airports, with our programmatic offerings and dynamic capabilities.
Nearly 89% of local adults drove or carpooled in the past week, with 22% traveling 200+ total miles. A quarter of them (25%) have more than a 30-minute commute. In total, over 86MM passengers travel through Norman Y. Mineta San Jose International (SJC), San Francisco International (SFO), and Oakland International (OAK) airports annually.
Source: Clear Channel Outdoor approximate unit count as of 6/30/2022; Geopath OOH Ratings, 2022; Scarborough San Francisco Release 1, 2022; Airports Council International, 2019
San Francisco, the sixth-largest U.S. media market, covers five counties. With a population of over 6MM, San Francisco’s residents are highly educated, and they have high annual incomes. With a population that includes 49% White, 23% Hispanic, 28% Asian, and 6% African American, this diverse market has a mean household income of $163K+ with an average of two cars per household. The median age is 39, with 54% of the population college educated and over 67% employed. A single San Francisco outdoor advertising buy can reach many diverse audiences—or just the audience you're looking for—and generate significant impressions with long dwell times at key consumer and traveler locations.
Source: Census Estimates, 2021; Scarborough San Francisco Release 1, 2022
We can help you get more value and results out of your campaigns with Clear Channel’s billboards and airport advertising opportunities at OAK, SFO, and SJC airports and four private jet terminals. With an extensive OOH advertising network covering 95% of the San Francisco market weekly, we enable brands to reach their target audiences through powerful ads that deliver impact in one of the nation’s leading business centers. Additionally, with RADARView, we can help plan your campaign with optimal OOH locations in San Francisco to reach your desired audience.
Source: Geopath OOH Ratings, 2022
Make measurement a key part of your OOH advertising plan. Our proprietary CCO RADAR suite of solutions uses aggregated and/or anonymous mobile location data to help you plan, optimize, and measure your outdoor advertising campaigns. With nearly 4,500 audience profiles and insights into their daily habits, we help brands connect with consumers at the right time and the right place. RADAR unlocks the true potential of billboards, driving measurable campaign performance with actionable results.
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From helping customers grow their businesses to addressing issues and causes that matter most to our local communities, we put the needs of our partners at the center of everything we do. Meet some of the people who make that possible in San Francisco.
To report damages or any other issues with our advertising structures, contact (510) 835-5900.
Bob Schmitt
Regional President
Stephanie Saporita
VP, Sales
Erik Neese
VP, Real Estate & Public Affairs
John Moyer
SVP, Development, Airports Division
Jon Sayer
SVP, National Sales, Airports Division
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