Miami-Fort Lauderdale
Known as the Gateway to the Americas, Miami-Fort Lauderdale is the fifteenth-largest U.S. media market and the third-largest for Hispanic audiences. Boasting a population of over 3.7MM adults, Miami-Ft. Lauderdale is the fifth-wealthiest city for purchasing power in the U.S. It’s the ideal advertising destination to engage consumers with billboard and airport advertising anywhere from trendy Ft. Lauderdale-Hollywood International Airport, Wynwood Las Olas, and Homestead to the Florida Keys.
Source: Census Estimates, 2021; Nielsen Scarborough Release 1, 2022
DMA/Demo info
While Miami has the fifth-highest purchasing power in the country, it also represents a cultural melting pot, owning a racial/ethnic population breakdown of 68% White, 53% Hispanic, 22% African American, and 2% Asian. In addition to Miami’s diversity, it is a market that drives, with an average of two vehicles per household. With the population’s median age in their early 40s, Miami billboards offer significant reach, putting your brand at the forefront.
Source: Census Estimates, 2021; Scarborough Release 1, 2022
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Our local teams of sales representatives, marketers, and creatives are ready to help with market research, competitive analysis, design, ideation, and campaign planning. Just complete the form to contact us.
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Out-of-home impact
Digital influence
Market in motion
Source: Census Estimates, 2021; Scarborough Release 1, 2022; Clear Channel Outdoor approximate unit count as of 6/30/2022; Geopath OOH Ratings, 2021; Airports Council International, 2019; Ft. Lauderdale-Hollywood International Airport; INRIX Scorecard, 2022
Our coverage
Ft. Lauderdale-Hollywood International Airport (FLL)
CCO RADAR and measurement
Frequently Asked Questions
How much does a billboard cost in an OOH campaign?
Outdoor advertising campaign costs can fluctuate depending on location, billboard size, type of display (printed or digital billboards), and length of campaign. We develop customized OOH solutions, specifically tailored to your campaign goals. To learn more about campaign pricing, we urge you to get in touch with us. We’ll be happy to walk through the ins and outs of OOH buying options with you and your teams.
How long does it take for billboards to be installed?
When you need to launch your OOH campaign quickly, we’re here to help. At CCO, we aim to launch your digital billboard campaign in two business days*. When fully approved creative is provided to our operations team on a Thursday, we have the ability to take your brand message live on our digital billboards the following Monday. Printed billboards take a bit longer to install. Our expert installers and operations team build displays that meet the most rigid engineering requirements, including maintenance in a safe, unobtrusive manner, at or above industry standards to meet strict campaign deadlines. CCO also provides reporting within days of the completion of the initial posting or any creative changes. To learn more about our reporting process, click over to Campaign Reporting.
*Applies to digital OOH inventory. Subject to approved creative delivered by 4pm on a weekday. Exceptions apply. Consult with your CCO Account Executive for details.
How do I rent a billboard in Miami-Fort Lauderdale?
With CCO’s diverse portfolio of captivating and innovative billboard products, we can help you start a campaign in a single market or nationwide. By starting a campaign with us, you have access to a range of inventory in Miami-Fort Lauderdale that allows your message to reach your target audience directly where they are. This inventory includes:
- Printed Bulletins
- Digital Bulletins
- Transit Shelters
We invite you to learn more about starting a campaign with us by contacting us. We’ll be in touch quickly, providing expert help and smart, customized solutions to get you started.
How can I make my ad stand out from another billboard?
CCO is an industry leader in helping advertisers create and pivot campaign messaging. We offer creative capabilities that entertain, engage, and inform target audiences. With a full-service national and regional Creative Team, we work directly with clients and agencies of all sizes to help conceptualize, design and execute innovative OOH campaigns. We’re here to help make your advertising campaign stand out with services that include
- Pre-launch speculative art
- Production support
- Advice on OOH best practices
Clear Channel OutdoorMiami-Ft. Lauderdale
To report any damages or other issues with our advertising structures, contact (305) 592-6250.
Jasper "JJ" Johnson
Regional President
Peter Milian
VP, Sales
Jeff Andres
VP, Real Estate & Public Affairs
John Moyer
SVP, Development, Airports Division
Kyle Huddle
VP, Sales/Sales Manager, Airports Division
How can we help you?
Our local teams of sales representatives, marketers, and creatives are ready to help with market research, competitive analysis, design, ideation, and campaign planning. Just complete the form to contact us.