Ed Carfagnini is senior vice president of national sales at Clear Channel Outdoor (CCO), where he leads a team of national account executives. With nearly three decades of media experience, he has inspired sales teams and driven year-over-year revenue growth, drawing on broad expertise in planning, advertising and campaign management. Carfagnini began his career with CCO in 1994 and has since built strong relationships with some of Chicago’s most successful business leaders. He earned a bachelor’s degree from Drake University.
Explore how direct and programmatic Out-of-Home (OOH) buying offer different benefits depending on your campaign goals, timing, and targeting needs.
2025 marks a rallying cry for performance marketers, CMOs and brand strategists to recalibrate their media mix. In this piece, discover why frequency is your friend that helps your brand thrive when you harness the power of OOH.